NMSA aims to offer an optimal environment for initiating and leading mobile service research and innovation projects, including the handling of intellectual property rights, and the provisioning of organizational structures and development processes.
The research and innovation within NMSA is:
· focussed on improved user experience and sustainable business solutions;
· carried out in collaboration between the member organisation, and often with additional external companies and organizations;
· primarily funded by regional, national and/or international funding agencies.
NMSA strive to bring research results closer to the market and apply them in real contexts, helping entrepreneurs develop their ideas together with users and potential customers.
NMSA was founded in 2010 and since then has driven a number of innovation and research projects. Current members are Sony Mobile,SP – Sveriges Tekniska Forskningsinstitut, Ericsson, TeliaSonera, Blekinge Institute of Technology, Lund University, and Malmö University.
Contact: Paul Davidsson (firstname.lastname@example.org), manager NMSA.